Using nothing more than a common mobile phone, Bangladesh’s SMS Gateway system has dramatically
changed the time it takes for the government to receive and respond to reports of highly pathogenic
avian influenza outbreaks. A combination of web-based software, infrastructure, skills and commitment
have resulted in a dramatically effective model of rapid response to H5N1 HPAI. The process begins
with a community animal health worker at the affected farm, and then moves through a diverse chain
that includes upazila livestock officers, veterinary surgeons, couriers, laboratory scientists, the chief
veterinary officer, and a rapid response team of culling workers.
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